???? ???????

?? ?????? ????? ????? ??? ??? ???????. ????? ????? ???, ???????? ??? ???????? ????, ??????? ???? ????? ???????? ??????? ?? ????????? ?? ???? ??????? ??? ?????????, ??? ?????, ??? ????????, ??? ????. ??? ???? ??? ????? ?????????.

???? ?????? ???? ??????? ???? ???? ??????????????????. ??? ?? ?????? ??? ????? ?? ?? ?????????????? ??? ????? ???? ???? ?? ????? ???. ??????? ?? ?? ????? ??? ?? ????? ???? ??? ????.

? ?????? ???????

?? ???? ??? ?????, ?? ???? ??? ???? ??? ?????? ?? ???? ??? ?????. ?? ??????? ??? ????? ???? ??? ???? ???? ??? ???????????? ?????? ??? ??? ???? ???????????. ???? ????? ???? ????????? ???? ??? ??????????. ?? ????? ??? ?? ??????? ??? ????? ????? ??????? ??? ????? ???? ????????? ???? ???. ??? ????? ???????? ?? ??????? ??? ????? ??????????? ?? ????????, ??? ???? ?????? ???????????, ????? ?????? ??? ????? ??? ??? ???? ????????? ????? ??? ?? ?????????.

? Winston Churchill ???? ???? ??????? ??????. ???????, ?????? ???? ??????, ??????? ?? ?????????????. ????? ???? ???? ??? ??????????. ??? ?????????????? ?????????? ???????? ???? ?????? ??? ???? ?? ???? ??? ??????????:

We shall not flag or fail. We shall go on to the end. We shall fight in France, we shall fight on the seas and the oceans, we shall fight with growing confidence and growing strength in the air, we shall defend our island, whatever the cost may be. We shall fight on the beaches, we shall fight on the landing grounds, we shall fight in the fields and in the streets, we shall fight in the hills; we shall never surrender.

? ?????? ?????? ?? ?????? ?? ????????? ????

?? ?? ?????? ??????? ??? ????? ???????. ????? ?????????????? ??? ?????????????? ??? ??? ?????????? ?? ????. ????? ??????? ?? ???????? ??? ???? ????? ?? ????? ???, ???? ?? ??? ????? ??????? ?? ??????????? ?? ???? ??? ???, ?? ????????? ??? ???? ?????. ? ??? ??? ?? ???????? ?????.

???? ??????? ?????? ??? ???? ?? ???? ??? ???? ??? ????????? ??? ???????? ??? ?? ??????????, ???? ?????? ??? ???? ?????. ? ?????? ???????? ?? ????????? ???? ?? ??????? ??????????, ????? ????? ??? ??????? ?? ??? ?????? ????????. ? ?????? ??? ????? ??? ????? ?? ??? ?????????, ????? ?? ?????????.

? ?????? ?? ???????? ?? ????? ????????

??????? ?????? ?? ??????? ?? 8???. ??? ?????????? ?? ??? ?????? ??? ??????????. ??? ????????? ???? ???? ??????????? ??? ???? ??????.

???????! ??? ???? ??? ?? ?????? ????? ??? ????? ??? ???????????? ??? ? ????? ??? ???? ??? ?????????? ?????. ?? ?????? ????? ??? ??? ???????????. ????? ?????? ???? ???????? ??? ????? ?? ??????. ??? ?? ????? ???????? ?????? ?? ????? ?????????, ???? ?????? ?? ?????? ??? ?? ????. ? ???????? ?????? ???? ??? ????? ??????????. ??????? ?? ????? ????????. ?? ???????, ???? ??? ??????????????.

? ?????? ???? ??? ?????

???, ?????? ??? ???????? ??? ??? ???. ?? ????? ?? ?????; ??? ????? ”? ?????? ??? ?????? ??? ???? 10% ?? ??????? ????” ??????.

? Steve Jobs ????? ???? ????? ??????. ??????? ??? Apple, ??? ???? ????, ??? ??????? ?? ??? ???????? ?? ????? ??????????, ???? ?? ?????????? ??? ????? (??? ??? ?????? ???? ??? ?????? ??? ???????????) ??? ??????????. ??????? ???????? ??? ????????? ??? ????? ?? ???????? ??? ?? ??? ?????? ??? ????? ???? ????.

?????????? ??? ?????? ??? Steve Jobs ??? ???? ?????? ??? ?? ?????? ??????? ?? ????? ?? ?????.

? ?????? ?????????, ??? ???????

?????? ?? ????????? ?????? ??? Jobs ?’ ??????? ?? Photoshop ??? ?? ????????? ? ????? ?? ??????? ?? ???? ?????????? ??? ?? ????? product design;

? ?????? ????? ??? ? ??????? ??? ????? ?? ???????? ?? ????? ??? ?? ????? ??? ?? ??? ?? ????? ?? ??????? ??? ??? ????? ???? ???. ?? ????? ????? ???? ?????????????. ???? ??????? ??? ?? ???? ?????????, ??? ????? ??????.

? ?????? ??????? ??? ???????? ?????????

??? ??????? ????? ??????? ???? ???? ??????. ?? ? ??????? ??? ?????? ?? ?????? ????? ????? editor ?? ????????? ??? ?? ??????? ??????, ???? ???? ??? ????? ??????? ??????? ?????????.

???? ???? ???? ??? ?????? ?? ?????? ?????? ??????? (?????? ??? ?????), ???? ?? ??? ?? ?????????? ??????? ?? ????? ??????. ???? ??? ???????? ???? ?? ????????? ????????? ?? ??? ??? ??? ?????? 2-3 ????? ?????? ???????????, ???? ?????? ?????? ?? ?????? ?? ???????? ???, ???? ??????? ??? ???? ?? ???????? ?????????? ?????????.

? ??????? ????? ????????? ??????? ??? ?? “???” ????. ? ?????? ?? ??? “???” ??????? ??? ???????? ??????? ??? ?? ?????? ??? ???????? ???????? ???? ?? ???? ??? ?? ???? ??? ??????????.

? ?????? ??? ??????? ????????????

?????? ?? ????? ???? 1-2 ?????. ??? ???? ????.

?? ?????????? ?? ??? ?????, ?? ?????????? ?? ????? cool ?????? ? ?? ??????????. ???? ?? ???? ??? ???? ???????????? ??? ??? ???????? ???.

??????? ??? ?????; ??? ??????? ????, ??? ?? ???? ??????. ???? 1-2 ????? ??? ????? ?? ??????? ??? ?????? ?? ??????. ???? ? Nick ??????? ??? ?????? ?? ?????????? ??? ???????? ???????. ?? ????????? ?????????. ?????? ?? ????? ?? ???????? ??? ??? ? ?????? ?????????. ? Nick ????? ???? ??? ???? ???????????? ?????? ??? ??? ??? ????.

? ?????? ????????? ??? ??? ??????? ??? ??? ???????

??? ????? ?? ???????? ???? ????? ??? ?? ???? ????? ??? ????????? ??? ????. ???? ???? ????? ?? ???????? ??? ?????????? ????????? ?? ?????? ?? ??????? ??? ??????.

? ?????? ?????? ?? ?????? ?????? ??????. ?? ?????????? ?? ???? ??? ???????????, ????? ?? ???????????? ??? ?????. ??? ????? ??????, ????? ?????? ??? ????????? ???, ? ????? ???? ?????? ?? ???????.

??????? ???? ?????? ??? ???? ?? ?????? ??????? ?????? ?? ???? ??????? ??? ????? ?????? ??? ????????? ??? ????? ???. ??? ?????????? ???? ??? ?? ?????? ?? ??????? ??? ???? ??? ????? ??? ?? ?????? ?? ???????? ??? ?? ???? ???? ?????? ?????.

? ?????? ??? ?????? ?? ????? ????????????

????? ?? ???????.

?? ?????? ????? ????? ??? ????????? ??????? ???????. ??????? ???????????? ???????? ??? ?????? ?? ???? ??? ?? ??? ??? ??? ?? ???? ???????. ?? ???????? ??? ?? ????????. ??? ?? ????????????. ?? ???????????. ??? ?? ?????????. ???? ???? ??? ????????.

? ????? ?? ???????? ???????????. ???????? ?????????? ??? ?????? ???? ??????. ??????? ???????????? ???????? ??? ?????? ?? ?? ????? ????. ??????? ???????????? ???????? ??? ?????? ?????? ?????????? ?? ?? ??????.

? ?????? ...??????? ...??? ?????? ??? ?????

?????????? ????? ??? ?? The Rock, 1996, ?? ??? S. Connery ??? ???. N. Cage ??? ?? ???? ???:
- John Mason: Are you sure you’re ready for this?
- Stanley Goodspeed: I’ll do my best.
- John Mason: Your “best”! Losers always whine about their best. Winners go home and fuck the prom queen.

????????

?????? ??? ?? ??????????? ?? ?? ?????. ??? ??? ????, ?????? ?? ???? ??? ????.

?????? ????; ??????? ??????? ?????? ??? ????????? ??? ???????? ??? ??? ??? ???????, ??? ?? ??????; ???? ?????? ????? ?????????.